Property Listing Monitoring

You know the drill: every few days you open Zillow, type in the addresses of your active stagings, and check if any went pending. Property listing monitoring does that for you. The moment a house you staged flips from Active to Pending, you know — which means you can schedule destage, send the broker a congratulations note, and plan your next job without manually checking anything.

Once a project has an address, monitoring runs automatically. You don't set it up per-project.

What Gets Tracked

StagePulse monitors these listing statuses:

• Active — listed for sale
• Pending — under contract
• Sold — closed
• Off Market — withdrawn or expired
• Not Found — listing can't be located (typo in address, new construction, private sale)
• Unknown — initial state before the first check completes

Each status change is recorded as a snapshot with the date, list price, and (when available) sale price and days-on-market.

How It Works

1. When you create a project with a valid property address, StagePulse automatically registers a listing to monitor.
2. A background job runs hourly and picks up any listing due for a check — typically each listing gets looked at once per day, with active and unknown listings checking more often than sold/off-market ones. Repeated failures back off to avoid API spam.
3. The check uses AI-grounded search to find the listing on Zillow or Redfin. You can also paste a manual Zillow or Redfin URL on the project if auto-detection isn't finding it.
4. When the status changes, StagePulse logs a snapshot and — if configured — alerts you and the broker.

The first check after a project is created runs silently (no alerts) so you don't get spammed when a pile of new projects gets imported.

Alerts

You can configure alerts under Settings → Notifications:

• Auto-email broker on pending — when a listing goes Active → Pending, send the broker a pre-written email (e.g., "Congrats! Let me know when you want to schedule destage.")
• SMS on status change — any listing moving states pings you via SMS
• Notifications on broker replies — when a broker replies to a monitoring email (or any StagePulse-sent email that lands at your {prefix}@mail.stagepulse.com address), everyone on the team with notify_inbound_email enabled gets an in-app / push / SMS ping. Configure each team member's channels in Profile → Notifications.

The realtor email template lives under Templates → Monitoring Alerts and supports variables like property address and listing URL.

Manual URL Override

Some addresses don't auto-resolve cleanly — new builds, very recent listings, unusual addresses. On the project detail page, paste a Zillow or Redfin URL into the listing field and StagePulse will use that directly instead of searching.

What Monitoring Doesn't Do

• Not real-time: checks happen on a schedule, not instantly. A listing that goes pending at 2 PM might not show as pending in StagePulse until the next check, typically within a few hours.
• No MLS-direct integration: StagePulse isn't plugged into your MLS or a broker data feed. It scrapes public listing pages via AI search. If Zillow/Redfin don't show a listing publicly, StagePulse can't see it.
• No price tracking analytics: current and original list prices are captured, but there's no per-listing price history chart yet (days-on-market is tracked).
• No buy-side tracking: monitoring is listing-focused. If your broker represents the buyer, there's nothing specific to monitor.

Common Questions

The status is stuck on Unknown / Not Found. What do I do? Paste the Zillow or Redfin URL manually on the project. Addresses that start with a non-numeric character ("Bungalow Drive NW 123") trip up auto-detection more often than numeric addresses.

Can I turn monitoring off for a specific project? Not per-project right now — it's on if the project has an address. If you don't want alerts, configure your notification settings to silence them.

Does it cost extra? No. Property monitoring is included in the standard plan.

I have projects that aren't real listings — model homes, showrooms. What do I do? Mark them as Long-term staging on the project form. Monitoring is skipped for long-term projects, and they're also excluded from market-performance stats. See Creating Projects.

Related

• Creating Projects — add the property address during project creation to enable monitoring
• Adding Contacts — broker contacts are who the automated emails go to
• Calendar & Reminders — extension reminders work alongside monitoring for the "project is ending" flow